Fonbet Began Work In Belarus
Company "fonbet" began working in belarus, expanding his geography to four countries. Unlike the markets of kazakhstan and cyprus, the foundation was already found in belarus – the licensed bisonbet company, which "fonbet" and acquired. Representatives of the company celebrate high interest from customers – for the year bc intends to get about 10% of the market.
The main reason for the launch in belarus was the demand of the service: potential customers from this country left a large number of relevant seats requests. To access the new market, fonbet acquired a bisonbet bookmaker with a valid license, its own platform, sufficient operation of offline and client base. This allowed to develop an online project without restrictions.
"A favorable atmosphere for bookmakers has been created in the republic. Low taxes contribute to the development of projects on the internet. Unlike many other countries, online casinos are officially allowed here.
In terms of preferences of users from belarus and russia, there are no differences: in both countries, the most popular sports for rates – football and hockey. But the technically organization of bookmakers online in countries is different: to translate customers from the bisonbet platform to the functionality "fonbet", it took the finalization of the entire system. Local legislation requires the integration of the platform to a special computer cash system (skx) – monitoring center for gambling belorussia. In addition, it took to adapt the registration / identification processes, change the user’s self-limiting process, as well as to expand the information provided to the client. The companies also needed to integrate their platform with local payment system aggregators, sms traffic, e-mail-mailings, connect betgames, connect to related internal services, to provide "moving" customers from one platform to another and implement a number of additional requirements from the legislation. , including the protection of information.
Bk "fonbet" – one of the largest bookmakers in the cis region. The company has been operating since 1994, and since 1998 he accepts bets on the internet. Among bc awards – "best bookmaker company" and "best online bookmaker". In addition, it is invested in the development of sports of countries where platform functions. Only for 2019 the amount of deductions to sports federations in russia amounted to more than 185 million rubles. The company is sponsoring professional leagues, competitions and clubs, and also supports the development of children’s and mass sports and is engaged in charity. In particular, financial support addresses are funds and social institutions in different regions of russia (children’s homes, psychoneurological boarding schools and nursing homes), the planned assistance also turns out to be elderly people, former athletes.
Republic of belarus – the fourth country in which the bookmaker works. Earlier, "phonbet" launched its platforms in kazakhstan and in cyprus. As explained in the company, the market had to develop "from scratch" there, and in kazakhstan there were legislative wires related to submission of documents and licensing, but the results were impressive even with all the difficulties of 2020 – pandemic and the abolition of sports events.
In the future, the company intends to continue to adhere to the expansion strategy in the cis region, mastering countries where there are licensed markets.
Source: edition "kommersant"