Sportradar And Fanduel Group Announce The Extension Of The Partnership Until 2028
Sportradar, a leading global supplier of sports rates and sports entertainment products and services, and the fanduel group announced the expansion of their existing partnership, which makes the sportradar selected data provider or coefficients for sports competitions in the usa for the fanduel group until 2028. The transaction strengthens the status of sportradar as a preferred provider of data and coefficients for american sports, including nba, mlb and nhl, in the us market.
In accordance with the terms of the agreement, sportradar will provide the bookmaker fanduel office access to the most complete set of betting products on the market, including full betting services before the match, real-time betting services and entertainment tools for rates, including real-time matches trackers and widgets for betting. These products and services will play a decisive role in facilitating the growth of fanduel in the market of sports rates in the united states, which in the next few years will significantly expand.
"Since fanduel is a leading american sports book, this deal once again emphasizes the position of sportradar as a data provider and rates for american sports, including nba, mlb and nhl," said karsten korl, sportradar ceo. "And sportradar, and fanduel occupied the leading position in the market due to investment in innovation and advanced products and services, and this expanded agreement allows us to work together over the further development of the fanduel proposal, especially in areas such as rates during the game. We hope for a deeper integration with the fanduel team to continue to develop the success we have achieved so far ".
This extended partnership with sportradar will improve rates in the game for fanduel sportsbook customers. Rates along the game are about 50% of the volume of the bookmaker fanduel, and the most popular markets are the monetary line and spread. The popularity of rates in the game means that the fanduel sportsbook is a real satellite on the second screen for sports lovers in the arena, the stadium, in a sports book or in the living room, and the best-in-class portfolio of sportradar products and services will support its development and future growth.
"Real-time data with low delay is an important fuel for our patented trading models to provide our customers with high-quality rates experience during the game," said nail connell, sportsbook general director group. "Sportradar data is used in our internal models, which allows us to offer a large number of markets for rates in the game, and it is the joint nature of our partnership that will contribute to the development of fanduel game products in the coming years.".
Source: spordar official website