Ufc And Pokerstars Enter Into A New Partnership
Ufc and owned by the stars group pokerstars agreed on new marketing sponsorship.
Within the framework of the world poker brand in the world, speaking official partner in martial arts.
On saturday, december 29, a brand owned by stars group will be presented on ufc octagon for the ufc 232 event.
Christopher koin, marketing director in stars interactive, directorate the stars group, noted:
«Ufc and pokerstars have a lot in common. We we want to enjoy how customers get new experience, assessing our products. Ufc is the world’s leading promoter mma worlions of fans and followers worldwide, while pokerstars – «heavyweight» in the online poker industry. This is a classic combination».
The concluded partnership gives pokerstars the opportunity to cover 1.1 billion audience through television broadcasts in more than 160 countries in 40 different languages.
Paul asencio, senior vice pressident ufc, global partnerships, commented: «we are pleased that pokerstars joined our list of global partners and helped us create a new category of sponsorship for our final event of 2018».
Recall: in the summer of this year, ufc has opened a subsidiary in russia in partnership with russian-chinese investmentfund and mubadala (uae).