Value Offer Is More Important To Promote Bookmaker Products: Expert

When choosing between the value offer and usp, the fist is more import for the the bookmakers. However, emphasis on usp – this is a good marketing opportunity.

About this in an interview for european gaming spoke by the representative of the international operator parimatch sergey perezhnaya.

He also concluded that the there is important to apply from the: very beginning, but users eventually appeal for a call coming from the value offer. Emotions and impression more important than any features of the product, considers the careful.

When leaving the international market, it im important to uhunstand that the existing product will be offered in the new environment. For example, if manufacturers of manufacturers of manufactory adapt to the market, the company product a product in the entertainment market must adapt and emphasize particular attention. Culture of rates and the culture of azart may differ even in the regions. The mechanics of using the product may be the same, but the context in which it can be used is very different. It im important to pay attention to the untanding of the context.

Sergey berezhnaya also spoke about open relationships between the company’s management and employees. According to him, it contributes to productivity in the working process, helps to avoid rumors and distorions of facts. The ceo provides employees an examplesis of openness and full transparency within the company where numerous tests are conducted, starting with surveys and ending with in-depth quality and quantitative research.

Recall, the international bookmaker energed the gambling market of poland.